It’s pronounced ‘vis-co’
Just like the 1960s had hippies, the 1970s had punks, the 2010s has VSCO girls – a fashion subculture popular with Gen Z-ers.
Characterised with a comfortable, easy breezy California aesthetic, the distinctive design is one thing of a response to the greater amount of excessive glam popularised by Instagram.
Dubbed anything from the girl that is“new door” check out a (less flattering) “basic” visual, VSCO woman tradition can be viewed a successor towards the very early Noughties “tumblr girl” aesthetic.
Much like Tiktok’s new Gen Z “egirl” trend, VSCO girls are a social networking event with major influencers adopting and championing the design: including unofficial VSCO woman empress and YouTuber Emma Chamberlain and postar Ariana Grande (when she is maybe maybe maybe not glammed up for the red carpet.)
In reality, the motion is really so popular it’s also birthed a quantity of TikTok parodies and quizzes to uncover simply how much of the VSCO woman you might be – for guide, this journalist scored a great 63%.
For lots more on how best to spot a VSCO woman in the great outdoors (as well as how to be one), here’s more in the trend.
What exactly is VSCO?
To know VSCO girls, you’ll want to know very well what VSCO actually means. VSCO is obviously the title of the picture modifying application well-liked by social networking users, which offers a number of filters to aid offer Instagram posts that dreamy tone that is golden VSCO girls are incredibly keen on.
YouTube Liza Koshy, who may have a very very carefully curated and modified Instagram feed, unveiled that this woman is a VSCO girl in a present interview. Whenever asked exactly just just how she edits her images, she stated, “Um on VSCO, i will be a VSCO woman, I’m sorry.”